Two paths to creativity

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Nick Michelioudakis discusses two ways to develop creativity in your classes. Using ideas from both teaching and marketing he suggests a wide range of approaches using stories, advertising and projects . . .

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Nick Michelioudakis
Nick Michelioudakis
Nick Michelioudakis, (B. Econ., Dip. RSA, MSc [TEFL]) has been active in ELT for many years as a teacher, examiner and teacher trainer. He and he has given presentations in numerous countries. He has written extensively on methodology, though he is better known for his ‘Psychology and ELT’ articles in which he draws on insights from such disciplines as marketing, management and social psychology. For articles or worksheets of his.